B2C
Speak to your customers & locals
Restaurants, salons, retail, health, trades to homeowners. Near-me intent, enquiry CTAs, business-type imagery.
- Admin sidebar: CTA tab
- Templates: Near me, listicle, seasonal
- FAQs: hours, booking, visiting
SEO AutoPilot differentiator
Write for your customers and locals — or for business clients. One switch changes everything.
Most local SEO tools write every site like B2B lead gen — quote forms and industry targeting even when diners just want to book. SEO AutoPilot asks once — who reads your posts? — then adapts titles, tone, featured images, FAQs, embedded forms, and admin labels on every article. Set it in the wizard or change it anytime under Settings → Business.
Signature differentiator
Two audiences. One plugin. Zero template mismatch.
Generic local SEO sounds wrong for half your clients — quote forms on restaurant pages, or customer-focused copy on B2B lead-gen sites. SEO AutoPilot adapts every post to who actually reads it.
B2B
Speak to decision-makers
Agencies and B2B suppliers. Industry × service × suburb posts, quote forms, budget ranges, full leads pipeline.
- Admin sidebar: Leads tab
- Quote language on every post
- Commercial buyer FAQs
Wizard step 3 — pick your audience once
Content modes
2
B2C & B2B — switch anytime under Settings → Business
Post templates
5
Per mode — near-me, listicle, seasonal, and more
URL matrix
∞
Unique suburb × service combinations on autopilot
| What adapts | B2C | B2B |
|---|---|---|
| Who reads your posts | Customers, guests, locals | Business decision-makers |
| Post tone & titles | "Best [dish/service] in [suburb]" | Industry × service × suburb |
| Embedded form | Enquiry CTA — no budget fields | Quote form + industries + budget |
| Admin sidebar tab | CTA | Leads |
| Featured images | Business type (restaurant, salon…) | Industry × service focus |
| FAQ templates | Customer FAQs (hours, booking, visiting) | Commercial buyer FAQs (scope, pricing, service area) |
| Post templates | Near me, listicle, seasonal | Standard, listicle, seasonal (B2B tone) |
| Industries field | Hidden | Available in B2B mode — target client industries |
| Best for | Venues, retail, dentists, hospitality | Agencies, consultants, B2B lead gen |
Wizard step 3 — choose B2C or B2B
FIG 02 — Setup wizard
SetupSet targeting once in the five-step wizard.
Step 3 captures content mode alongside your services and suburbs. B2C sites pick a business type so AI prompts and stock images match. B2B sites define target industries for industry × service posts.
A
Business type picker
Restaurant, salon, retail, clinic — drives photos and customer FAQs.
B
Target industries
B2B mode defines client industries for quote-form copy and post titles.
C
Services & suburbs
Content matrix rotates on your schedule from day one.
FIG 03 — After launch
After launchChange mode without re-running the wizard.
The content targeting card lives on Settings → Business and on the Local Content tab. Switch B2C ↔ B2B, update business type, and save — the next scheduled post uses your choice.
A
Post targeting banner
See B2C vs B2B at a glance on Local Content.
B
B2C: CTA tab
Enquiry submissions with source page attribution.
C
B2B: Leads tab
Quote pipeline with budget fields and industries.
Settings → Business — content targeting + business type
Decision guide
Which mode should you choose?
Choose B2C if…
You run a venue, retail shop, salon, or practice where local customers book, visit, or call. Enquiry forms — not B2B quote fields. Admin shows CTA, not Leads.
Choose B2B if…
You're an agency, consultant, or B2B supplier selling to business clients — trades, commercial services, professional firms. Industry targeting drives posts. Quote forms, budget ranges, and a full leads pipeline.
Switch anytime if…
Your model changes or you run both site types under one Agency licence. Each install picks its own mode — one client B2C, another B2B.
Still unsure? Read common setup questions or start a 14-day trial and compare both modes on your theme.
See content targeting on your WordPress site.
Install SEO AutoPilot, pick B2C or B2B in the wizard, and publish your first post in about five minutes.
Related: For local business · For agencies · Use cases